Macro & Micro Influencers for Apivita Queen Bee

Macro & Micro Influencers for Apivita Queen Bee

MACRO & MICRO INFLUENCERS Case StudyQUEEN BEE BY APIVITA Introduction and Context Since 1979, Apivita has been a pioneer in the production of innovative natural cosmetics. In early 2024, the company once again entrusted Territory Influence to achieve its strategic...
Nano & Micro Influencers for Nuvenia

Nano & Micro Influencers for Nuvenia

NANO & MICRO INFLUENCERS Case Study Nuvenia by Essity Essity, a global leader in hygiene and health, aimed to boost its feminine care brand Nuvenia in Italy. The objective was to increase awareness and educate the target audience about the new Nuvenia Dailies...
Nano influencers for BiFi’s out-of-home campaign

Nano influencers for BiFi’s out-of-home campaign

NANO INFLUENCER Case StudybIfi As part of BiFi´s out-of-home campaign, they asked us to raise awareness and increase in-store demand with nano influencers. We were also assigned to generate claims for further communication activities. BiFi is a typical salami snack...
Micro influencers for Piponazo Gourmet

Micro influencers for Piponazo Gourmet

MICRO INFLUENCERS Case study GREFUSA PIPONAZO GOURMET In the summer of 2023, Grefusa, renowned for its excellence in high-quality snack production, approached us for support in launching their new product in Spain: Piponazo Gourmet. This snack is a premium selection...
Nano Influencers for Garnier Ultradolce Carbone Magnetico

Nano Influencers for Garnier Ultradolce Carbone Magnetico

NANO INFLUENCERS Case study GARNIER ULTRADOLCE CARBONE MAGNETICO In early 2023, we embarked on a collaboration with Garnier to amplify the awareness and boost customer engagement for their Ultradolce Carbone Magnetico hair product range in the Italian market. The...