by Pamela KESNER | Sep 25, 2024
NANO & MICRO INFLUENCERS Case StudyMILLI In April 2024, we partnered with Milli to boost consumer awareness of two new limited-edition dessert flavors: Milli Ananász-Kókuszos Krémtúró (pineapple-coconut) and Milli Karamellás Körtés Krémtúró (caramel-pear). The...
by Natasha DUIC | Aug 2, 2024
NANO & MICRO INFLUENCERS Case Study Burgo de Arias Protein Plus Product Innovation: Burgo de Arias Protein Plus In 2022, Mantequerias Arias, the leading company in the fresh cheese market in Spain, decided to respond to new consumer needs and market trends by...
by Alina Bilan | Jul 11, 2024
NANO INFLUENCER Case StudybIfi As part of BiFi´s out-of-home campaign, they asked us to raise awareness and increase in-store demand with nano influencers. We were also assigned to generate claims for further communication activities. BiFi is a typical salami snack...
by Natasha DUIC | Jul 8, 2024
MICRO INFLUENCERS Case study GREFUSA PIPONAZO GOURMET In the summer of 2023, Grefusa, renowned for its excellence in high-quality snack production, approached us for support in launching their new product in Spain: Piponazo Gourmet. This snack is a premium selection...
by Pamela KESNER | Jun 5, 2024
NANO & MICRO INFLUENCERS Case StudyHAMÉ Campaign Overview In February 2021, we launched a campaign in Hungary aimed at increasing awareness of Hamé Veggie products through real-life product experiences and online buzz on social media. Ambassador Selection We...
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