by Pamela KESNER | Mar 26, 2025
NANO & MICRO INFLUENCERS Case StudyNESCAFÉ® FARMERS ORIGINS To increase awareness of the NESCAFÉ® Farmers Origins coffee line, the brand launched a campaign focused on authentic consumer experiences. The objective was to reach potential customers through real,...
by Martin Castaneda | Mar 18, 2025
NANO & MICRO INFLUENCERS Case StudyMahón-Menorca cheese D.O.P. The soul of Menorca in every bite Imagine discovering a cheese that embodies the essence of Menorca—a product shaped by tradition and time. This is how Mahón Menorca D.O.P. cheese is born, crafted...
by Natasha DUIC | Feb 19, 2025
NANO & MACRO INFLUENCERS Case Study Annual campaign for L’OR Jacobs Douwe Egberts (JDE Coffee) is recognized as the world’s leading coffee company, headquartered in the Netherlands, with a presence in over 80 countries. Recently, its team in Italy reached...
by Pamela KESNER | Sep 25, 2024
NANO & MICRO INFLUENCERS Case StudyMILLI In April 2024, we partnered with Milli to boost consumer awareness of two new limited-edition dessert flavors: Milli Ananász-Kókuszos Krémtúró (pineapple-coconut) and Milli Karamellás Körtés Krémtúró (caramel-pear). The...
by Natasha DUIC | Aug 2, 2024
NANO & MICRO INFLUENCERS Case Study Burgo de Arias Protein Plus Product Innovation: Burgo de Arias Protein Plus In 2022, Mantequerias Arias, the leading company in the fresh cheese market in Spain, decided to respond to new consumer needs and market trends by...
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