by Agnes Maruzsi | Mar 24, 2022
NANO & MICRO INFLUENCER ACTIVATION Case StudyHandy Bag (Melitta) Our experts helped the Handy Bag® brand to improve its visibility for a new trash bags’ range through the generation of peer-to-peer conversations (WOM) and the education on the product benefits,...
by Agnes Maruzsi | Dec 14, 2020
NANO & MICRO INFLUENCER ACTIVATION Case Study OKAY PRATIC’ We supported the launch of a new paper towel format on the French market by developing its uses outside the kitchen. 2,500 engaged Nano & Micro Influencers were recruited on our TRND community to...
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