by Juliette Maumelat | Aug 10, 2023 | #Tips, Uncategorized
Influencer Marketing for Back-to-School As the back-to-school season approaches, brands have an incredible opportunity to tap into a thriving market by leveraging the power of influencer marketing. Spanning from mid-summer to early fall, the back-to-school season has...
by Pamela KESNER | Aug 7, 2023 | #Insights
With the development of product sampling, a simple rule persisted for a long time – distributing free samples to engage potential buyers. However, in the era of technological revolution, the approach to well-known marketing tactics underwent significant change....
by Justine Lailler | Jul 5, 2023 | #Influencers
Top 10 Influencers to know for the travel industry Travel influencers play a major role in how we perceive and approach travel. Through their blogs, each post on Instagram, and other platforms, these content creators share their adventures and inspire millions of...
by Juliette Maumelat | Jun 20, 2023 | #Influencers
Top 10 Influencers to know for the food industry (UK) Welcome to the world of food influencers! 64% of UK consumers have purchased a product or visited a restaurant based on an influencer’s recommendation. (study by The Grocer) This highlights the growing...
by Juliette Maumelat | Jun 14, 2023 | #Agency
Territory Influence joins the ISBA & the Influencer Marketing Trade Body (IMTB) Influencer Marketing Code of Conduct. Why it is important to join this initiative? In the current landscape of influencer marketing, establishing rules and barriers through a...
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