by Juliette Maumelat | Aug 14, 2024 | #Influencers
Influence at the Heart of the 2024 Paris Olympic Games As the 2024 Olympic Games come to a close end we await the Paralympics starting on August 28, 2024, it’s essential to reflect on this event that has undoubtedly marked a significant turning point not only in the...
by Begonia Benguet | Jun 26, 2024 | #Influencers
Traditionally, information was disseminated mainly through television, radio, and print media. The rise of social media has transformed this landscape, creating a new type of information distributors: influencers. Their fields of expertise are expanding, revealing...
by Begonia Benguet | Apr 22, 2024 | #Influencers
Influencers maintain a unique relationship with their audience on social media by sharing intimate moments of their lives through photos, videos, and stories. By sharing their daily lives, these influencers create a deep connection with their audience, fostering a...
by Barbara MUTANI | Mar 20, 2024 | Uncategorized
Who is Gen Z: the main characteristics Generation Z, born roughly between the mid-1990s and the early 2010s, is the generation succeeding Millennials and is often described as digital natives. Unlike any generation before them, Gen Z has grown up in an era dominated...
by Juliette Maumelat | Mar 4, 2024 | #Trends
Boost Your Brand’s Impact with Influencer Campaigns During Seasonal Events Seasonal marketing has become a cornerstone strategy for brands seeking to connect with consumers on a deeper level. From Christmas to Halloween, and everything in between, these seasonal...
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